X on Marketing

Archive for the ‘Privacy’ Category

The rest of 2009… Predictions

Posted by: seanxc on: February 28, 2009

First I’ll tell you what we won’t do in 2009. What we won’t do is look at the core of the problem. It will be another year of snafu. Online advertising and marketing is intrusive, annoying, difficult to produce, reviewed in isolation away from how it’s consumed, approved by cretins who do not want to [...]

It’s an honest living? Not quite according to Gallup.

Posted by: seanxc on: November 27, 2008

So Gallup released their “Annual Honesty and Ethics of Professions Survey“ this week, and guess what? We suck. We lie, cheat and steal. Advertising professionals rate only one notch above Stock Brokers. Stock Brokers!? This year, that ain’t saying much. Well, at least we’re above Congressmen. If we had been rated worse than them I’d [...]

There is no privacy online… accept it… and move on.

Posted by: seanxc on: November 18, 2008

I just spoke at the PIPA Conference on Security on Behavioral Targeting with James Bond. Yes, that’s his name. It was interesting to speak to so many people in one room whose job is to control, limit, and say “no.” I asked them to all introduce themselves to the person next to them and tell that person one thing about [...]

The high price of protecting privacy

Posted by: seanxc on: April 8, 2008


AIR Marketing

Sean X currently serves as the Chief Digital Strategist of AIR Marketing.

About Sean X

sean xSean X Cummings is a recognized leader and expert on Internet marketing and advertising, with over 100 published articles and 30 speaking engagements.

For over 15 years Sean X has worked as an award winning digital strategist, and has be one of the 100 executives featured on DishyMix: Podcast Famous Executives.

Noted for his inspirational style and ability to motivate employees and management, he is eagerly sought after as a dynamic thinker, speaker and writer, helping to educate brands, agencies, and vendors on how to best leverage emerging and existing advertising and marketing technologies.

Contact Sean X

For a complimentary 30-minute initial consultation for your brand, agency, or project email Sean X at sxc at me dot com or call 415.694.9514.

Real Branding

Sean X also consults for Real Branding as Social Media and Analytics Tsar. If you require the services of a full service digital strategic agency email Sean X at sxc at me dot com and he will assess what you need and connect you with the right people.

Twitter Updates

I believe in Kiva.org

Kiva is not charity, but a loan that gets paid back. Help support microfinancing and change someones life by putting your money to use while you're not using it.

Kiva - loans that change lives